Samhith
Reddy SangamSamhith Reddy Sangam, Founder and CEO of NEXT360 Organic Products Pvt. Ltd.

I am Samhith Reddy Sangam, a young entrepreneur from Telangana. I trained as a Civil Engineer, and engineering is still how I think: a structure is only as strong as its weakest connection, and it is judged by what happens under load. I ended up building software instead of buildings, and found the same logic waiting in farming. Soil, crop, harvest, market — each stage holds up the next, and one broken link undoes the effort of everyone who worked before it.

That is the work I do now. As Founder & CEO of NEXT360 Organic Products Pvt. Ltd., I build the technology that carries an organic product honestly from one end to the other — who grew it, what was added, when it was harvested, who handled it next. Transparency and traceability sit in the record rather than in a brochure. Farmers reach buyers without a chain of intermediaries deciding their price, and a consumer can see exactly what they are buying. Each of those is an innovation problem before it is a business problem.

I call the approach Digitalising our roots. Technology for farmers should not mean replacing what they already know — what to sow, when to harvest, how to hold a field through a dry month. India's organic ecosystem rests on that kind of practical knowledge, passed down for generations, and digitalising agriculture means carrying it forward rather than flattening it. So the work reduces to a simple line: farmer empowerment through technology, built so that sustainable agriculture becomes the default for the small farmer and the everyday buyer rather than the exception.